Steve Lerch is an award-winning international public speaker, consultant, and former Google Executive, and has become a highly respected voice in the world of digital strategy, marketing, consumer behavior, and innovation. While at Google, Steve served as a digital strategy advisor to prominent brands like GoPro and Roku, respected non-profits like the YMCA and Save...
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Steve Lerch is an award-winning international public speaker, consultant, and former Google Executive, and has become a highly respected voice in the world of digital strategy, marketing, consumer behavior, and innovation.
While at Google, Steve served as a digital strategy advisor to prominent brands like GoPro and Roku, respected non-profits like the YMCA and Save the Children, and even major branches of the Federal Government, like the Census and FEMA. He spent years helping hundreds of organizations better understand their customers, tell more compelling stories, and leverage data more strategically.
In addition to building digital marketing strategies, Steve also served as a Culture and Innovation Evangelist during his time at Google. In this role, Steve was one of the first voices heard by hundreds of new employees, teaching them about the important cultural building blocks that drive innovation and that have led to Google’s success.
Steve leverages his nine years at Google serving as a digital strategy consultant to dozens of the world’s most well-known brands to bring independent consulting services to companies of all sizes and across all industries. He offers an outside perspective on a company’s vision and strategy, challenges organizations to evolve past strategies, and helps brands embrace a digital-first world. His many areas of focus include marketing, digital/web/social strategy, customer insights, attribution, strategic planning, and team dynamics.
When on a stage, Steve’s high-energy style perfectly blends humor, inspirational stories, and actionable advice, which makes him a perfect choice for larger, more aspirational keynote addresses as well as more specific breakout and education sessions. Steve is obsessed with data, patterns, and trends, but believes data isn’t useful when it’s boring.
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Speaker Programs
AI for All: Simple Stories and Practical Strategies to Embrace Artificial Intelligence
Feeling overwhelmed by the AI revolution? Don't worry, you don't need to be a tech genius (not even close) to harness the power of artificial intelligence! Join Steve Lerch, former Google executive, on a captivating ...more
Feeling overwhelmed by the AI revolution? Don't worry, you don't need to be a tech genius (not even close) to harness the power of artificial intelligence! Join Steve Lerch, former Google executive, on a captivating journey into the practical side of generative AI tools like ChatGPT, Gemini, and Copilot.
In this eye-opening and accessible presentation, Lerch cuts through the jargon and demystifies AI for everyone, regardless of your technical background. Through real-world use cases, fun examples, and a simple playbook, he'll show you how AI can revolutionize your work or even your personal life.
No one knows what the future of technology will look like, but one thing we do know is that AI will continue to get better, spread further, and increasingly become a required tool for anyone in the working world. If you’re ready to take the first steps and increase your comfort with artificial intelligence, this talk is for you.
This speech can be customized for your audience/event, with specific AI use case examples based on the industries and job functions of your attendees.
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Influencing Modern Consumers: Building Connections and Sales in the Age of Memes, GIFs, and Selfies
Ever feel like you're speaking a different language than your customers? In this engaging and insightful presentation, Steve Lerch, former Google executive, decodes the modern consumer – their behaviors, motivations, and how to connect with ...more
Ever feel like you're speaking a different language than your customers? In this engaging and insightful presentation, Steve Lerch, former Google executive, decodes the modern consumer – their behaviors, motivations, and how to connect with them authentically. Not to mention why they’re so obsessed with some viral trend or TikTok dance that you’ve never heard of, and how learning about these obsessions can open the door to connecting with any potential customer.
Lerch blends humor, pop culture, and insightful data to challenge your assumptions about today's consumers. He reveals the power of free digital tools to tap into real-time consumer interests and provides actionable strategies to cut through the digital clutter.
This presentation is a must-attend for anyone looking to better understand, connect with, and ultimately influence today's ever-evolving consumer.
This speech can be customized for your audience/event, providing specific examples related to the products, customers, issues, and priorities of your event attendees.
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Innovation Leadership: Inspiring People to Think Differently
In this high-energy, insightful, and fun exploration of innovation, Steve Lerch, a former Google Executive and Innovation Evangelist, reveals the strategies driving the most innovative organizations, and how those strategies can be applied to any ...more
In this high-energy, insightful, and fun exploration of innovation, Steve Lerch, a former Google Executive and Innovation Evangelist, reveals the strategies driving the most innovative organizations, and how those strategies can be applied to any business, regardless of size, industry, or budget.
Lerch emphasizes that innovation is not about technology; it's about empowering every individual to contribute. To voice their unique perspectives and ideas. It’s about moving fast, learning as you go, and always iterating. Through captivating stories and real-world examples, he’ll challenge your audience's assumptions about what’s possible, for themselves, their teams, and the world.
This isn't just a lecture; it's an interactive experience filled with humor, inspirational stories, pop culture, and thought-provoking questions that will leave you feeling energized and ready to transform your organization's approach to innovation.
If you're looking for a speech that will motivate your group, spark creativity, and provide practical strategies for fostering a culture of innovation, then look no further. Steve Lerch's Innovation Leadership is the key to unlocking your organization's true potential.
Speech can be customized for your audience/event, including a more deliberate focus on topics like change management, feedback, collaboration, creativity, etc.
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Reviews
"Steve Rocks! He took a technology that scared the majority of our members and taught them how valuable a tool AI can be to improving their business and being more productive. By taking a foreign concept and breaking it into language we could all understand he showed that not only is it nothing to be…
- Bowling Proprietors' Association of America
"Steve delivered a thought-provoking and wildly entertaining keynote on Modern Consumers. His insights into how storytelling, humor, and understanding modern trends can transform customer engagement were nothing short of inspiring. Steve’s ability to blend humor with actionable strategies—complete with memes, trends, and a bit of good-natured teasing of Millennials and Gen Z—had the room energized…
- Sales Director, Amcor
"Steve was a fabulous speaker. He was able to share his deep knowledge and expertise in a way that inspired, made people think, and certainly inspired people to take specific next actions. Our audience was raving about him for the following 3 days."
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