Adriane Berg transforms the way businesses connect with the booming 60+ demographic. With an unparalleled ability to simplify complex trends and translate them into actionable strategies, Adriane inspires organizations to unlock the potential of the trillion-dollar mature market. From keynotes to hands-on workshops, Adriane delivers insights with warmth, humor, and practical expertise. Adriane bridges the...
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Adriane Berg transforms the way businesses connect with the booming 60+ demographic. With an unparalleled ability to simplify complex trends and translate them into actionable strategies, Adriane inspires organizations to unlock the potential of the trillion-dollar mature market. From keynotes to hands-on workshops, Adriane delivers insights with warmth, humor, and practical expertise.
Adriane bridges the gap between businesses and the mature consumer with humor, empathy, and proven know-how.
Awards and Affiliations
Adriane’s contributions to media, aging, and advocacy have earned her accolades, including:
- Emmy Award Winner for CNN’s “IRS Tax Beat”
- Generation Bold Podcast – Mature Market Gold Award
- 2024 JourneyWoman Solo Travel Wisdom Award
- Two National Librarian Awards for her children’s books
- United Nations Global NGO Executive Committee Board Member
- Appointee to the U.S. Treasury Committee for Savings Awareness
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Speaker Programs
Lensing: Seeing the World Through the Eyes of Those 60+
Meet the WOWs (Wild Old Women) and DOPs (Dapper Old Pops) that are fueling a trillion- dollar hidden market. Adriane reveals how subtle changes in websites, imaging, marketing, branding, and the built environment can exponentially ...more
Meet the WOWs (Wild Old Women) and DOPs (Dapper Old Pops) that are fueling a trillion-
dollar hidden market. Adriane reveals how subtle changes in websites, imaging, marketing,
branding, and the built environment can exponentially stimulate mature market growth. ...less
What Will You Call Your Robot? The Future of Age-Appropriate Technology
Explore the cutting-edge tools transforming age-inclusive technology, from AI companions to health tech to travel that thwarts isolation. Adriane shows how businesses can lead the way in this innovative space. ...more
Explore the cutting-edge tools transforming age-inclusive technology, from AI companions to
health tech to travel that thwarts isolation. Adriane shows how businesses can lead the way in
this innovative space. ...less
The Ageless Traveler: Unlocking the $1.6 Trillion Mature Travel Market
Learn how to tap into the growing mature travel market by understanding the motivations,
preferences, and habits of travelers over 60.
The 60+ Female Traveler: Redefining Adventure
Dive into the fastest-growing tourism segment—solo female travelers over 60. Discover how to align your brand with their aspirations and adventurous spirit. ...more
Dive into the fastest-growing tourism segment—solo female travelers over 60. Discover how to
align your brand with their aspirations and adventurous spirit. ...less
Cut Out AGEISM: Intergenerational and Mature Marketing
Equip your team with tools and techniques to elevate service for mature and intergenerational customers. Learn how to build loyalty and provide outstanding experiences and product design. Use the right images, language, and attitude to ...more
Equip your team with tools and techniques to elevate service for mature and intergenerational
customers. Learn how to build loyalty and provide outstanding experiences and product design.
Use the right images, language, and attitude to thwart ageism. ...less
Ageless Workplace: Creating an Inclusive Environment
In this interactive session, participants collaborate on strategies to design workplace rapport
and mentoring experiences that strengthen cross-generational collaboration.
Ageless Tourism: 10 Steps to Attract, Serve, and Retain the 60+ Traveler
Unlock the often-overlooked details that make your business the go-to choice for mature travelers. Adriane shares tailored strategies on design, messaging, and promotion to help you engage and retain the rapidly growing 60+ clientele. ...more
Unlock the often-overlooked details that make your business the go-to choice for mature
travelers. Adriane shares tailored strategies on design, messaging, and promotion to help you
engage and retain the rapidly growing 60+ clientele. ...less
Reviews
Adriane Berg doesn't just deliver speeches; she sparks transformation. Adriane's keynote will energize your event, inspire your team, and position your business as a leader in the mature market.
- World Tourism Network
* Fee ranges listed on this website are intended to serve as a guideline. The speaker's speaking fee should fall within this “fee range” listed. A speaker's fee may be at the high end or low end (or possibly outside of) the listed “fee range”. Additionally, a speaker may change his/her fee without notice. For a speaker's most current speaking fee or to check availability, please contact us.
