Alexis Abramson, PhD, is a world-renowned keynote speaker and a Private Longevity Advisor™ who delves into the complexities of our multi-generational landscape, unraveling its significant social, business, and lifestyle implications. Her engaging presentations have not only captivated but also educated audiences across the globe. With a track record of delivering over 600 keynote speeches to upwards of...
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Alexis Abramson, PhD, is a world-renowned keynote speaker and a Private Longevity Advisor™ who delves into the complexities of our multi-generational landscape, unraveling its significant social, business, and lifestyle implications. Her engaging presentations have not only captivated but also educated audiences across the globe.
With a track record of delivering over 600 keynote speeches to upwards of 250,000 attendees, Dr. Alexis explores a wide array of subjects. Her speaking topics span from Capturing the Boomer Consumer, Designing Products for the 50+ Market, The Business of Aging, Using AI to Sell to the 50+ Consumer, Caring for the Caregiver, How to Choose Happy, The Four Keys to Longevity, Scam Prevention for Seniors, to Multi-Generations in the Workforce. She also creates custom presentations tailored to groups specific requests.
An Emmy and Gracie award-winning journalist, Dr. Alexis has carved out a distinguished niche as an on-air gerontology expert. Her insights have been sought by major media outlets, including ABC, MSNBC, FOX, CNN, and CNBC, enhancing her reputation with over 200 appearances on NBC’s Today show and Weekend Today alone. Her thought leadership has also graced the pages of many international publications, such as TIME, Forbes, Wall Street Journal, Entrepreneur, Fortune, and People magazines, marking her as a leading voice in her field.
In the realm of B2B and B2C conferences, Dr. Alexis stands out as a dynamic and highly sought-after keynote speaker. Her presentations are full of innovative insights tailored to address the needs of consumers, corporations, government entities, and nonprofit organizations alike. She captivates her audiences with cutting-edge strategies to engage with and understand the burgeoning 50+ demographic, making her an indispensable resource in today’s fast-evolving world.
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Alexis Abramson, PhD in Media
Speaker Programs
Designing 50+ Friendly Products and Services
In an era where the global population is aging at an unprecedented rate, the economic and social influence of the 50+ demographic is more significant than ever. Dr. Alexis Abramson, a leading authority on aging ...more
In an era where the global population is aging at an unprecedented rate, the economic and social influence of the 50+ demographic is more significant than ever. Dr. Alexis Abramson, a leading authority on aging and longevity, brings her expertise to the forefront in her compelling speech, “Designing 50+ Friendly Products and Services.” This presentation is an essential exploration for professionals across industries aiming to understand and engage with this influential demographic effectively.
Key highlights:
Demographic Insights::
Dive into the demographics of the 50+ age group, understanding its diversity and impact on global markets.
Unpack the common myths versus the reality of aging today.
Economic Influence:
Explore the wealth, financial stability, and spending power of the 50+ population.
Discuss how this group’s economic influence shapes market trends and opportunities.
Consumer Behavior:
Analyze the distinct buying habits and preferences of the 50+ demographic.
Examine how these trends offer unique challenges and opportunities for businesses.
Innovative Case Studies:
Learn from real-world examples of products and services that have successfully met the needs of the 50+ market.
Understand what made these case studies successful and how they can inspire future innovations.
Design Principles:
Discover age-inclusive design principles that cater specifically to the needs and preferences of this generation.
Learn practical tips for integrating these principles into product development and service delivery.
Engagement Strategies:
Strategies for engaging the 50+ demographic in the design process, ensuring products and services truly resonate with this audience.
The importance of feedback and adaptability in creating age-friendly designs.
Embark on a journey with Dr. Alexis Abramson to master the art of designing 50+ friendly products and services. This speech is not just about tapping into a lucrative market; it’s about enhancing the quality of life for millions of people worldwide. Whether you’re in tech, healthcare, finance, or consumer goods, understanding how to serve the 50+ demographic effectively is key to future success and sustainability. ...less
Best Use of AI to Sell, Advertise, and Successfully Market to the 50+
This insightful presentation, titled “Mastering the Art of Engaging the 50+ Demographic: AI-Driven Strategies for Selling, Advertising, and Marketing,” offers a deep dive into leveraging Artificial Intelligence to tap into the vast potential of the ...more
This insightful presentation, titled “Mastering the Art of Engaging the 50+ Demographic: AI-Driven Strategies for Selling, Advertising, and Marketing,” offers a deep dive into leveraging Artificial Intelligence to tap into the vast potential of the 50+ market.
Participants will learn how to effectively understand, engage, and grow their customer base within this influential demographic using AI.
Key takeaways include:
Understanding the 50+ Consumer: Uncover the unique preferences and behaviors of the 50+ demographic to debunk myths and recognize their significant online presence and purchasing power.
Customization with AI: Discover how AI can tailor your products, services, and marketing messages to meet the specific needs of the 50+ audience
Personalized Marketing: Learn strategies for creating personalized marketing campaigns that resonate with the 50+ demographic, improving engagement and conversion rates.
Optimizing Advertising Channels: Utilize AI to determine the most effective channels for reaching the 50+ demographic, ensuring your advertising budget is spent wisely for maximum impact.
Enhancing Customer Experience: Explore AI solutions for creating an intuitive and accessible online shopping experience that caters to the 50+ market, fostering loyalty and repeat business.
Ethical AI Use and Building Trust: Address the importance of ethical AI practices and data privacy to build trust with the 50+ demographic, ensuring their safety and respect in digital spaces.
This presentation is perfect for businesses looking to expand their reach within the 50+ market, offering actionable insights and strategies to harness the power of AI for more effective marketing, advertising, and sales efforts. ...less
The Four Keys to Longevity
At the turn of the 19th century the average life span was 50 – now we are expected to live to 80 years and beyond! So what do our 30 Bonus Years™ look like? How ...more
At the turn of the 19th century the average life span was 50 – now we are expected to live to 80 years and beyond! So what do our 30 Bonus Years™ look like? How will we take advantage of them? What does research tell us that will allow us to live as healthy, happy, wealthy and wise as possible during this new life stage we’ve been “gifted?”
This high energy presentation highlights proprietary research revealing many of the cutting-edge trends that will transform our lives over the next decade.
Takes an in-depth look at each of the four keys to longevity – body, mind, social and financial.
Details a proactive approach toward aging that can add both quality and quantity to ones years.
Provides solid direction audience members can employ to create a more purpose driven second half of life. ...less
Capturing the Boomer Consumer
Join us for an immersive exploration of the Baby Boomer generation. We’ll uncover the keys to effectively engaging this influential demographic, tapping into their significant purchasing power, and meeting their unique health and lifestyle preferences. ...more
Join us for an immersive exploration of the Baby Boomer generation. We’ll uncover the keys to effectively engaging this influential demographic, tapping into their significant purchasing power, and meeting their unique health and lifestyle preferences. This presentation transcends the ordinary, delving deep into the intricacies that define Boomers and the personalized choices shaping their decisions, particularly in the realm of Medicare products.
Discover actionable strategies explicitly tailored for Boomers, including:
Building unwavering brand loyalty and trust
Crafting personalized experiences that resonate
Delivering seamless and enriching customer interactions
Balancing traditional and digital marketing approaches for maximum impact
Designing targeted communication strategies that captivate Boomers
Leveraging AI and other Machine Learning technologies for sales optimization
Anticipating upcoming market trends and seizing new opportunities
Learn from real-world success stories of companies that have adeptly captured the Boomer Consumer market, understand their methodologies and extract invaluable insights. Prepare to gain practical, no-nonsense strategies and tips to empower you to position your Medicare products precisely for Boomer engagement. By the conclusion of our session, you will possess the knowledge and tools necessary to capture and retain the Boomer consumer effectively. ...less
Reviews
Dr. Abramson’s insights into aging, alongside an in-depth analysis of this market’s needs and behaviors, challenged our existing notions and highlighted new opportunities for innovation and empathy in our product designs. Thanks to Dr. Abramson, we’re now poised to better serve and engage the 50+ demographic, marking the beginning of a crucial shift in our…
- Abigail Caspar Vice President – Marketing Strategy, Comcast
Dr. Alexis's presentation was nothing short of extraordinary. Through insightful analysis and practical strategies, Dr. Alexis illuminated the path for our corporation to tap into the vast potential of the 50+ market using AI. This presentation offers invaluable insights and actionable takeaways that are essential for any business seeking to thrive in this demographic.”
- Linda M. Knutson, Sr. Product Marketing Manager, RiverSource Insurance
“During her high energy presentations Dr. Alexis will help you understand what it takes to get the 50+ population to not only listen – but take immediate action when they hear your companies’ message!”
- Mark Leckie, President Duracell and Braun, P&G
“Alexis worked with me and my team on various projects as an Entrepreneur-In-Residence. She is one of the most well-rounded professionals I’ve had the pleasure of working with over the years. Specifically, Alexis is highly intelligent and has superb analytical and communications skills. Alexis is extremely driven, innovative and well-regarded as an industry thought leader.…
- Andy Miller, SVP Innovation and Product Development, AARP
“Dr. Abramson’s presentation, materials and delivery were truly exceptional. I have worked with many speakers and Alexis was without a doubt one of the best! She came well prepared with a professional and dynamic presentation, which she was able to deliver without a hitch. She managed to engage the audience and got great feedback from…
- Kathleen Vrona, Director of Marketing Humana
Dr. Abramson's captivating speech on 'Capturing the Boomer Consumer’ was a revelation. Her expert insights and strategic guidance illuminated the path to effectively engage and resonate with this influential demographic. It was a game-changing session that left us empowered and ready for our 2,500+ member sales force to unlock the full potential of the Boomer…
- Gerry Heard, Vice President of Sales, Service Corporation International
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